New City Shopping will be available in Shanghai from April to October and will offer a variety of brands and sizes of clothes, shoes, and accessories.
The new shop will also be available to shop online through e-commerce platform Shopz and will be owned by Chinese e-shopping firm Lippo.
New City Shopping is the first e-shop in Shanghai to be opened by Lippos online shopping platform.
The store will be the first to offer online shopping and will bring its customers new experiences.
The brand is one of the first retailers to open in China in 2018 and was founded by former Shanghai residents, Wang Zhihua, and Li Huiming.
New York-based Lippoes founder Li Huimo is a close friend of Wang Zhuhua.
Lippols founder and CEO, Wang, has already been to China and was in Shanghai as part of the official tour for the New City City Summit in 2020.
New city shopping is a brand that Lippol launched in 2014, and is one the biggest e-retailers in China.
Lips flagship store, New City Market, has over 1,000 outlets, which can be found across Shanghai.
The New City market will be one of Lippole’s main locations in Shanghai.
The brand has recently been working with Shanghai’s Mayor’s Office and local governments to develop a new shopping district.
The new district will include a new mall, and will house a total of 1,800 stores.